About Us

Holy Awareness is a Christian activewear/lifestyle brand that launched in 2022. It is run by Sam C.

Sam was born into the church, his father is an American Baptist minister. Sam is a lifestyle bodybuilder, teacher, and entrapenuer.

We believe that mindfulness is an incredibly important dimension of our faith. It is through mindfulness that we can be intentional with our faith, actions, and words - we can be like Jesus.

We hope that through our fashion, fitness, and example we can encourage others to express their faith outwardly in their day to day lives.